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Salesforce is one of the most popular and powerful cloud-based platforms for customer relationship management (CRM). It helps businesses of all sizes and industries connect with their customers, partners, and employees in new and innovative ways. But what are some of the newest developments with Salesforce that you should know about? Here are some of the highlights from the latest updates and features that Salesforce has to offer.
- Salesforce Hyperforce: This is a major architectural innovation that allows Salesforce to run on any public cloud, giving customers more flexibility, scalability, and security. With Hyperforce, you can access the same trusted Salesforce applications and services on your preferred cloud provider, whether it’s Amazon Web Services, Google Cloud Platform, Microsoft Azure, or others. This means you can leverage the best of both worlds: the power of Salesforce and the benefits of your chosen cloud infrastructure.
- Salesforce Customer 360: This is a suite of integrated apps and services that enable you to create a unified and consistent customer experience across every touchpoint. With Customer 360, you can connect data from multiple sources, such as sales, service, marketing, commerce, and more, to create a single view of your customer. You can also use Customer 360 to orchestrate personalized journeys, deliver intelligent insights, and empower your teams to collaborate and innovate faster.
- Salesforce Einstein: This is the artificial intelligence (AI) layer that powers every Salesforce product and service. With Einstein, you can harness the power of data and machine learning to make smarter decisions, automate tasks, and deliver personalized experiences. For example, you can use Einstein to predict customer behavior, recommend next best actions, optimize pricing and discounts, generate natural language summaries, and much more.
- Salesforce Trailhead: This is the fun and easy way to learn Salesforce skills and earn credentials that boost your career. With Trailhead, you can access free online courses, interactive quizzes, hands-on projects, and gamified rewards that help you master Salesforce topics and technologies. Whether you’re a beginner or an expert, a developer or an administrator, a marketer or a salesperson, Trailhead has something for everyone. They’ve added a feature recently to help companies hire new admins and for admins to find new jobs!
These are just some of the newest developments with Salesforce that can help you take your business to the next level. If you want to learn more about how Salesforce can transform your customer relationships and grow your revenue, check out their website or contact their sales team today. And don’t forget to follow their blog for more updates and tips on how to get the most out of Salesforce.
I hope you enjoyed this blog post and found it informative and entertaining. If you did, please share it with your friends and colleagues who might also be interested in Salesforce. And if you have any questions or feedback, feel free to leave a comment below. I’d love to hear from you.
Until next time…
